Jim Louderback

Managing Director, Louderback Group

Jim Louderback joined VidCon in 2014 as editorial director of the industry track and took over as CEO in 2017. In 2018, he led the sale of VidCon to Viacom, where he is now GM of VidCon.

In recent years, Jim has developed integrated digital video strategies for large media companies – including Viacom, Discovery, and National Geographic - and built platform-intentional studio facilities while launching new vertically focused content brands. In addition, as venture partner at seed fund Social Starts he led investments in a variety of media and technology startups, while helping them focus their objectives, reorient audience and customer strategy, improve product design, and develop long-term strategic plans.

Previously, Jim was CEO of online video startup Revision3, and led the company to 20x viewer and revenue growth and nine prestigious awards. In 2012, he sold Revision3 to Discovery, led the integration, launched and acquired six new networks, and built Discovery Digital Networks. Prior to that, Jim spent 16 years in increasingly senior editorial and technology management roles at TechTV, PC Magazine, and PC Week.


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News for: Jim Louderback

Speaker at FiRe 2006, 2007, 2011, 2014, 2016

News Headlines
VidCon Cancellation Means More Than $60 Million Loss for Anaheim and Content ...
Posted on 27 Mar 2020 at 1:30pm

VidCon 2020 Canceled Because of Coronavirus Pandemic
Posted on 23 Mar 2020 at 11:05am

Coronavirus: The U.S. Vidcon 2020 Is Cancelled
Posted on 24 Mar 2020 at 12:59am

23 Days In October
Posted on 22 Mar 2020 at 5:00pm

Jim Louderback
Posted on 8 May 2019 at 8:18am

VidCon US cancelled due to ‘continued uncertainty’ amid coronavirus outbreak
Posted on 24 Mar 2020 at 7:40am

VidCon is latest SoCal event to cancel amid coronavirus crisis
Posted on 23 Mar 2020 at 10:24am

VidCon 2020: The latest social gathering casualty of the COVID-19 pandemic
Posted on 23 Mar 2020 at 11:28am

VidCon Cancellation Means More Than $60 Million Loss for Anaheim and Content ...
Posted on 27 Mar 2020 at 1:32pm



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