Mark Anderson is the CEO of the Strategic News Service^® (SNS), www.stratnews.com. SNS was the first subscription-based newsletter on the Internet, and is read by Bill Gates, Michael Dell, Mark Hurd, and industry leaders and investors in computing and communications worldwide. He is the founding chair of the Future in Review^® (FiRe) Conference, which The Economist has labeled "the best technology conference in the world," as well as of SNS Project Inkwell, the first global consortium to address technology design changes for one-to-one computing in classrooms. He is the founder of two software companies, a hedge fund, and the Washington Software Alliance (WSA) Investors' Forum, Washington's premier technology investment conference.

Best known for his accurate forecasts of important technology market shifts, Mark was the first to predict the global liquidity collapse, or "credit crunch," on TV on CNBC Europe and CNN World News, in February 2007, in London. He is also the original designer of the CarryAlongPC format, now called the UMPC, which is projected to be the best-selling computer of all time. He also correctly predicted Steve Jobs' return to Apple.

Mark's 10-year, publicly graded accuracy rate is 93.5%. His Congressional testimony on revising US broadband policy helped unlock the "River of Money" now fueling startups and media transitions in the US, and his well-known term "AORTA" (Always On RealTime Access) became the name of Europe's first broadband network.

Mark was in a meeting with 30 senators on the morning of 9.11; by October 2001, he had assembled an SNS "Project Intelligent Response" booklet and hand-delivered it to key members of the Senate and Administration in the face of the anthrax attacks, providing the first structured effort by the technology community to fight terrorism. His interest in theoretical physics led to a paper on Resonance Theory, submitted in 1979, which was the first to describe a version of String Theory as a Theory of Everything.

Mark is a member of the Merrill Lynch TechBrains Advisory Board, a contributing editor to The Industry Standard, and was selected by Fortune for its "100 Smartest People We Know" gathering. When Michael Dell resumed control of his company, he hired Mark to review Dell operations and prospects and to suggest future actions to the management team. Mark provided the same service for HP's largest division when Mark Hurd became CEO.

Mark regularly appears on CNN-TV, CNBC, National Public Radio, and "Wall Street Review," and in the Wall Street Journal, the Financial Times, and the New York Times. He recently spoke throughout China as a guest of the US Embassy, and is a frequently sought speaker around the world.

Mark is the founder and chair of two nonprofit 501(c)3 corporations: the Foresight Foundation, dedicated to harnessing existing technology to create dramatic improvement in the human condition, and Orca Relief Citizens' Alliance, created to reduce resident killer-whale mortality rates in the Puget Sound.

Mark is a frequent speaker at corporate meetings around the world, and provides top-level strategic reviews for management teams. Clients include the world's top software, computer, and telecoms companies: Microsoft, Hewlett-Packard, Dell, Symantec, Nokia, T-Mobile, Warburg Pincus, SVB Financial Group, and others. For more information, or to arrange a speech or strategic review, contact sam@stratnews.com.

The Practice

Technology Alliance Partners (TAP) provides assistance to software, telecom and related technology companies in developing technology-informed business strategies, and in implementing these strategies. This often includes assistance in: developing new company strategy; software-specific management advice; product and technology evaluation; competitive review; and the achievement of company strategic and fundraising goals, leveraged through alliance formation.

Clients include some of the largest software and telecommunications companies in the world; TAP also works with small but promising companies.

Selected Assignments in Technology Trends, Finance and Strategic Alliances

Retained by Prince/Johnson Controls (world's largest independent designer and maker of car interiors) to advise on the future of car computing.

Hired by the government of Saxony, Germany, to assist in the formation of a new software industry.

Consultant to Softbank/Seybold on new directions for this leading computer trade show vendor.

Retained by McCaw Cellular Communications, Inc.(AT&T Wireless Division) in 1992 to assist in data broadcast business unit strategy and alliance formation; created two spinouts.

Retained by Aldus Corporation to work with Paul Brainerd, chairman, CEO and founder, on a proprietary internal planning project. Subsequently retained to manage development of 1994 corporate strategy; work led to Adobe merger. Upon adoption of strategy by executive committee, was retained to assist in related alliance formation.

Retained by Autodesk, Inc. to assist in acquisitions planning, technology market evaluation, and new product plans.

Set strategy and tactics for a Washington software startup resulting in a multi-year, multi-million dollar non-equity funding by a top U.S. computer manufacturer. Assisted this company in successfully obtaining venture capital; second round closed in 1993.

Led a negotiating team for the leading Windows utilities software company which closed on a $1 MM OEM agreement with IBM.

Selected as the only outside software consultant to advise the Technology Practice of investment banking firm Piper Jaffray, Inc.

Founder, Washington Software Alliance Software Investment Forum.

As Chair of The Presidents' Group, Washington Software/Digital Media Alliance, provide ongoing educational programs on building software companies.

As a member of the Advisory Board of the Human Interface Technology Laboratory, assisted in bringing Microsoft and other companies into the Virtual Worlds Consortium. Became the first individual member of the Consortium.

As a director of VR software startup WorlDesign, Inc., assisted in the formation of alliances with firms in the U.S., Europe and Japan.

Assisted in the launch and/or growth of numerous smaller software firms, including PreText, Express Systems (Walker Richer Quinn), Marion Software, TYM.IS, ElseWare (Hewlett-Packard), Worldesign, Manley and Associates (Electronic Arts), ConnectSoft, Peopleware, and many others.

Has created numerous alliances with Microsoft for client companies; track Microsoft closely.

Led quarterly business technology trends seminars to Seafirst Bank, Bank of America's most profitable division.

Provides advice to local and out-of-state venture capital firms on funding targets.

Selected Articles and Appearances

Author of the "Digital Digest" column, Digital Media Alliance newsletter

Author of the weekly column "The Next Files," ABCNews.com

Author of the "Vision" column series, Microsoft Start Page, on future consumer-related technology trends (Microsoft's most popular series, based upon reader feedback)

CNBC/Europe

CNNLive!, London

CNN Seattle

KCTS-TV (Seattle public television), interview on Serious Money: "The Future of Multimedia Software Companies"

KSER-FM (Seattle), guest on program Technical Difficulties: "Microsoft as an Emerging Political Force in Washington State: Boeing II?"; also "The Information Economy"

National Public Radio (multiple interview appearances)

ReutersTV, London

ReutersTV, New York

Televised interview on "The Future of the East German Software Industry," East Germany

Keynote speaker, Allegis Capital Annual Meeting, Half Moon Bay, California

Keynote Speaker, Baker Capital Annual Investors' Meeting, New York

Keynote Speaker, Bionomics Institute Annual Conference, Mountain View, California

Keynote Speaker, Dell Computer Annual Sales Meeting, Austin

Keynote Speaker (multiple years), E-Chron European Entrepreneurs' Conference, Stockholm

Keynote Speaker, Frasier Technology Annual Investors' Meeting, Seattle

Keynote Speaker (multiple years), Future in Review (FiRe) Conference, San Diego

Keynote Speaker, Iceland's First Annual Telecoms Conference, Reykjavik

Keynote Speaker, Masters' Entrepreneurial Class, Stockholm School of Economics

Keynote Speaker (multiple years), Merrill Lynch Annual Telecom Group Retreat, Aspen

Keynote Speaker (multiple years), Microsoft Corporate Attorneys' Annual Meeting

Keynote Speaker, Microsoft Telecoms Alliance Retreat, Redmond

Keynote Speaker, National Public Radio Annual Meeting, Bellevue

Keynote Speaker, Piper Jaffray Annual Investors' Meeting

Keynote Speaker, Rustic Canyon Venture Partners Annual Meeting, Pasadena

Keynote Speaker, Seybold San Francisco Conference

Keynote Speaker, SIZZLE Conference: "The Future of Software Marketing," Bellevue

Keynote Speaker (multiple years), SNS Dinners (London, New York, San Francisco)

Keynote Speaker, Syntel Perspectives Learning Retreat, Sundance, Utah

Keynote Speaker, Technology Consulting Group, Cap Gemini Annual Retreat, Behoust, France

Keynote speaker, Voyager Capital Annual Meeting, Seattle

Keynote speaker (multiple years), E.M. Warburg Pincus Fifth Annual Venture Capital Technology Meeting, Rockefeller Center, New York

Keynote Speaker (multiple years), Washington Software Alliance Predictions Dinner, Seattle

Keynote Speaker, Washington Software Alliance Presidents' Group: "Using Alliances to Build Software Companies," Bellevue

Presenter and Moderator, Online Advantage 96, Keynote Panel: "The Future of the Internet"

Speaker, CeBIT, Hannover

Speaker, FORTUNE Brainstorm Conference, Aspen

Speaker, FORTUNE Conference, "The Hundred Smartest People We Know," Aspen

Speaker, Free State of Saxony Tour, Leipzig, Dresden

Speaker, U.S. Embassy Baltic Technology Conference, Stockholm

Speaker, U.S. Embassy Tour, China: Shenyang, Dalian, Harbin

Speaker and Panel Moderator, SoftExpo: "Software Opportunities on the Infobahn"

Recently quoted in:

Barron's

Business+Strategy

BusinessWeek

The Christian Science Monitor

Computer Entertainment News

Costco Connection

The Discovery Channel Magazine

The Economist

El Pais

The Financial Times

FORTUNE

Institutional Investor Letter

Le Monde

Les Echos (FT Paris)

The New York Times

The New Yorker

Seattle Post-Intelligencer

The Seattle Times

Success

Svenska Dagsbladet

Wall Street Journal

WIRED Magazine

WirtschaftsWoche, personal profile